GEMINI, the CRM front-end for your retail network, is probably the most widely distributed RFID customer loyalty system. Used by global brands such as Nespresso, MAC Cosmetics and at 10 German airports, GEMINI improves levels of service through the use of RFID technology and increases customer throughput while at the same time making customer data capture significantly easier. GEMINI’s success is reflected in our customers’ experiences:

• • Approx. 97% customer acceptance of RFID loyalty cards
• • Approx. 70% spontaneous use on repeat purchases
• • Double-figure additional sales from card holders versus comparable groups without cards
• • Return on investment (ROI) between 3 and 12 months.

GEMINI POS IN STORE                            GEMINI NET AT HOME


GEMINI identifies customers in all sales and service channels – regardless of whether they’re at the POS or in the Internet from their home or office PC – using the same secured RFID identifier.



GEMINI increases customer throughput at sales points and thus reduces waiting times. GEMINI increases sales per sales point and per capita. The use of RFID means that ID media can be customised and integrated into various marketing articles or even into products. Virtually all CRM systems on the market can be automated with GEMINI.

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